Asala – MKT201 – Marketing (Access Code Only)
155
| Binding | Access Code Only |
|---|---|
| Book Author | John Mello, Shane Hunt |
| Hardcover | Access Code Only |
| ISBN | 9781398931817 |
| Language | English |
| Publisher | McGraw-Hill |
| Year Publication | 2023 |
Asala – MKT320 – Essentials of Marketing Research, 6th Edition (Access Code Only)
155
| Binding | Access Code Only |
|---|---|
| Book Author | David Ortinau, Joseph Hair |
| Hardcover | Access Code Only |
| ISBN | 9781398931756 |
| Language | English |
| Publisher | McGraw-Hill |
| Year Publication | 2024 |
Asala – MKT325 – Retailing Management (Access Code Only)
155
| Binding | Access Code Only |
|---|---|
| Book Author | Barton Weitz, Michael Levy |
| ISBN | 9781265279752 |
| Hardcover | Access Code Only |
| Language | English |
| Publisher | McGraw-Hill |
| Year Publication | 2023 |
Asala – MKT405 – Consumer Behavior: Building Marketing Strategy, 15th Edition (Access Code Only)
155
| ISBN | 9781266826788 |
|---|---|
| Binding | Access Code Only |
| Hardcover | Access Code Only |
| Book Author | David Mothersbaugh, Susan Bardi Kleiser |
| Language | English |
| Publisher | McGraw-Hill |
| Year Publication | 2024 |
Asala – OM210/ MGT330 – Operations Management (Access Code Only)
155
| Binding | Access Code Only |
|---|---|
| Book Author | William J Stevenson |
| ISBN | 9781447081296 |
| Hardcover | Access Code Only |
| Language | English |
| Publisher | McGraw-Hill |
| Year Publication | 2021 |
Asala – OM215/MGT320 – Statistical Techniques in Business and Economics, 19th Edition (Access Code Only)
155
| Binding | Access Code Only |
|---|---|
| Book Author | Douglas Lind, William Marchal |
| Hardcover | Access Code Only |
| ISBN | 9781398939165 |
| Language | English |
| Publisher | McGraw-Hill |
| Year Publication | 2024 |
Asala – PM301 – Project Management: A Socio-Technical Approach (Access Code Only)
155
| Binding | Access Code Only |
|---|---|
| Book Author | Clifford Gray, Erik Larson |
| Hardcover | Access Code Only |
| ISBN | 9781260242379 |
| Language | English |
| Publisher | McGraw-Hill |
| Year Publication | 2024 |
Asala – PMT303 – Leadership: Enhancing the Lessons of Experience, 10th Edition (Access Code Only)
155
| Binding | Access Code Only |
|---|---|
| Book Author | Richard Hughes, Robert Ginnett |
| Hardcover | Access Code Only |
| ISBN | 9781398902077 |
| Language | English |
| Publisher | McGraw-Hill |
| Year Publication | 2022 |
Asala – PMT307 – Strategic Management of Technological Innovation (Access Code Only)
155
| Binding | Access Code Only |
|---|---|
| Book Author | Melissa Schilling |
| Hardcover | Access Code Only |
| ISBN | 9781264387809 |
| Language | English |
| Publisher | McGraw-Hill |
| Year Publication | 2023 |
Asala – SCM301 – Supply Chain Management (Access Code Only)
155
| Binding | Access Code Only |
|---|---|
| Book Author | James R. Stock |
| Hardcover | Access Code Only |
| ISBN | 9781398940352 |
| Language | English |
| Publisher | McGraw-Hill |
| Year Publication | 2019 |
Asala – SCM302 – Customer Service Skills for Success, 8th Edition (Access Code Only)
155
| Binding | Access Code Only |
|---|---|
| Book Author | Robert Lucas |
| Hardcover | Access Code Only |
| ISBN | 9781447076995 |
| Language | English |
| Publisher | McGraw-Hill |
| Year Publication | 2023 |
Asala – SCM304 – Purchasing and Supply Management (Access Code Only)
155
| Binding | Access Code Only |
|---|---|
| Book Author | P. Fraser Johnson |
| Hardcover | Access Code Only |
| ISBN | 9781398931848 |
| Language | English |
| Publisher | McGraw-Hill |
| Year Publication | 2024 |
